Stop Feeling Invisible.

Get Lean, Seen

and Proud.

You're not here to play small or hide who you are.
Executive Fitness Coach for busy gay men.

I help gay men go from dodging the weights area and guessing calories to lean, trained and showing up with pride.

You train for your standards, not to impress strangers.

No strict Monday starts that die by Thursday.

Just a clear protocol that works for the office, dates and weekends.

Transformation: Real Change in the Real World

- Clothes fit. Shoulders square. Energy up.

- Walk into the weights area calm, focused, knowing you belong.

- You don’t need anyone’s approval. You see results in the mirror and presence in every room.

- From dodging sessions to two, three, or four locked in weekly: rain, office or date night.

- Status returns. You’re visible. Proud every day, not just on nights out.

"Before FFG, I’d try every Monday and tap out by Thursday. Now I finish what I start and it shows on my body and in my confidence.” — James, FFG Graduate 2024

Blueprint for lean living that fits real life.

No shortcuts. No bullshit. Just the proven path to results that last.

PLANS & PRICING

Pride Conditioned | Easy Coaching

€145 Phase 1
€99 Monthly Rolling
Phase 2+

Initial 6 Week Plan

Weekly Gym Plan

Group Q&A Calls

Bespoke Nutrition Targets

Members Lab Access

Pride Conditioned | 1-2-1 Coaching

€225 Monthly

Bespoke Training Program

Weekly Personalized Check-Ins

Bespoke Meal Plans & Nutritional targets

Full Members Lab Access

Personal Coaching Hub

TESTIMONIALS

What Others Are Saying:

“AJ has completely shifted how I see my all or nothing mindset”

"Before working with AJ, I used to go all in for 2/3 weeks and bin it off for months from overtraining. A clear, repeatable blueprint that kept me on track while still enjoying life got me the results I had chased for years in a matter of months" - James

“I'm comfortable in my skin now”

"I was never massively overweight, but I certainly wasn't the "fit" guy. I didn't really know what to do in the gym, so I used to just spend my time doing random things. I didn't know what to expect with an online coach, but I learned more in 12 weeks with FFG Fitness than I had in the previous 5 years using Google myself & finally started to train with intent. " - Mark

“Best experience ever”

"14.5 kg in 12 weeks! I'm far more confident now than I was previously, I'm back wearing Clothes again that were uncomfortable 3 months ago. Everything was broken down in a way that makes it easy to understand and implement from day 1 and I never felt alone in the process. AJ was there every step of the way making sure things fit me and my life where it was at, not me trying to fit my life into the process" - Ian

“First 'diet' that has ever worked for me ”

"This has been incredible. I've tried so many fads over the last few years and none have ever worked. All the the little habits and changes we made really made a difference to how I do things. I have never felt so confident as I do now in years. This has changed my life and I'm finally putting myself first. Still can't believe I've lost over 26 pounds in 12 weeks." - John

Site: www.ffgfit.ie

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